Marketing Copywriter & Brand Messaging
For rural businesses that want to stand out online.
‘The Wheatbelt Copywriter’ based in York, Western Australia
"Copy is brilliant!!! Nailed it!”
Caroline Robinson, Director of Strategic Solutions at 150Square
Successful rural businesses mean thriving country communities.
Does marketing your business online sometimes seem like shouting out a big ol' cooee that gets zero response? I get it. It can be tough to stand out in a crowded online space with everyone else screaming for attention. However, our rural businesses are doing amazing things and deserve to reap the benefits of the growing global marketplace…
But how?
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Clear, compelling marketing copy helps your ideal customer know exactly WHAT you do and WHY you are the best choice for their needs.
Extend your reach far and wide.
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Connection.
When your brand messaging is easy to understand, customer-centred, and filled with the personality of your business…
Your website visitors will feel connected to you as a business.
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Confidence.
When your copy answers your website visitor’s questions and provides the information they need in a clear manner…
They will be more confident in making that purchase with you.
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Trust.
When your potential customers can immediately understand what you do, how you can serve them, and how it will improve their lives…
You start building trust in that you can deliver on your promise.
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“Good communication is the bridge between confusion and clarity.”
— Nat Turner
How I can help.
Website Copy.
Single to multi-page sites for B2B and B2C businesses. Includes website messaging strategy to make sure your online copy aligns with your business goals.
Facebook Ads.
Get eyes on your business’s offer with Facebook and Instagram ads that drive traffic to your landing or sales pages with precisely targeted copy.
Emails.
Optimise your existing emails to boost engagement and CTR. Or create new sequences for welcoming, nurturing, reengagement, and sales.
Copy Audits.
Want your existing copy reviewed or considering a revamp? Start with a detailed video-recorded audit and report so you know what steps to take next.
Lead Magnets.
Start or continue to build your email list with value-packed lead magnets that allow potential customers to take that first step into your sales funnel.
Case Studies.
One of the most powerful and versatile types of marketing collateral. Case studies highlight the great things your business has achieved for your customers.
Sales Pages.
From long-form conversion-focused sales pages to landing pages for your lead magnets, this copy inspires visitors to take action on your offer.
Video Scripts.
Video is a great way to showcase your business and personality. Don’t get caught waffling and instead have script that helps you get your message across.
Brand Strategy.
Comms, messaging and marketing plans form the core of how you connect with and convert your ideal customer. A data-driven strategic approach gives you a clear path to your goals.
Hi, I’m Amanda.
✍️ Conversion copywriter
📝 Certified case study writer
💬 Brand strategist
📷 Accredited photographer
📗 Book nerd
As a lifelong business owner, I have a passion for helping small businesses cut through all the marketing malarky, get clarity around their business communication, and enhance their presence online.
So you make an impact in your business and your community.
Caroline Robinson, Director of Strategic Solutions at 150Square.
“Amanda clearly articulated our business purpose and vision through her copywriting skills. It was a pleasure to work with her.”
FAQs
What type of businesses do you work with?
I work across a range of industries because the principles of high-converting copy and effective communication extend beyond a single kind of market.
What if I’m interested in a type of copy not listed?
The world of copywriting and communication is vast and I find all aspects fascinating. Even if I haven’t listed what you want specifically, simply reach out and I’ll let you know how I can help.
How do you charge for your services?
We can arrange payment by project, day rate, or monthly retainer depending on what works best for your business. Payment methods include bank transfer or credit card online. Installment plans are also available.
